You have a brand whether you want one or not. Everything from your website, the design of your packaging, the colour of your store walls and how you answer the phone makes up your brand and it’s these choices that influence your customers more than you think.
New from the experts at Keratex, Zeolite is a revolution in the way we supplement our horse’s feed. Keratex Zeolite™ is completely new to the equine market, it acts as a 100% natural detox, internally cleansing the horse’s digestive system whilst trapping the maximum amount of nutrients available in normal feeds and supplements for the benefit of the horse.
In the know
It’s easy to get over absorbed with your business, head down working hard and become completely unaware of what’s happening around you. Many people know every millimetre of their own company, though when asked what’s hot in the market or what their competitors are up to, a blank expression appears and shoulders are shrugged. Read the rest of this entry »
It is interesting how marketing is currently perceived within the equestrian industry. On one side we have those who’ve embraced its importance and push to get their company recognised; on the other there’s those who still shudder and swiftly hide their wallets at the thought. Read the rest of this entry »
If one more person asks you, “what’s your website address?” you can politely tell them, www.i_dont_have_one.com. After all, designing a website is not on your list of priorities and with all of the costs of doing business, why should you spend money on a website when you don’t “need one?” Read the rest of this entry »
Color brochures are about the quick delivery of information. All brochure printing designs sport messages that are easily readable and immediately understandable.
If you do not know yet how to design your color brochures for a quick read then you have some learning to do. In this article, we will teach you how to make your brochure content easier and faster to read through some layout techniques. With luck, you should be able to do this in your own brochure printing task as well. Read the rest of this entry »